Celebrating PAST achievements and looking to the future

To celebrate their 40th anniversary, the charity Concern Universal commissioned us to produce a film that would celebrate their achievements over that period of time, and which would introduce their new brand, United Purpose, to the world. Using archive footage treated to reflect the 40-year span of their existence, we produced a short and powerful film that both reflected their past, and looked forward expectantly to the future. The film was shown at the United Purpose launch event in London, and is being widely used to publicise the new brand position to all their stakeholders.